Home For Sale By Owner Advertising Tips

Open Houses - Not every home is suitable for an open house due to location or other factors, and sometimes the only way to determine that is to try it. If nobody comes, that's probably a good indication. However, if your home is located near a high traffic area where buyers often swarm, then it's a good candidate. Place open house signs throughout the area directing buyers. Advertise in the newspaper. Advertise open house times online. Invite the neighbors; they're going to come anyway.

Hire a good photographer in Oklahoma to shoot a virtual tour with at least two to four spins of your house, and advertise the virtual tour link in your marketing materials.

A good virtual tour will grab a buyer by the hand and lead her from room to room, showing a 360-degree view. Depending on the tour company, you can add sound, music or an exciting, professionally written description that scrolls with the movement of the tour. Virtual tours can also include individual photos available for download or to print.

Make the House Sparkle! Wash windows inside and out. Rent a pressure washer and spray down sidewalks and exterior. Clean out cobwebs. Re-caulk tubs, showers and sinks. Polish chrome faucets and mirrors. Clean out the refrigerator. Vacuum daily. Wax floors. Dust furniture, ceiling fan blades and light fixtures. Bleach dingy grout. Replace worn rugs. Hang up fresh towels. Bathroom towels look great fastened with ribbon and bows. Clean and air out any musty smelling areas. Odors are a no-no.

Open Houses - Not every home is suitable for an open house due to location or other factors, and sometimes the only way to determine that is to try it. If nobody comes, that's probably a good indication. However, if your home is located near a high traffic area where buyers often swarm, then it's a good candidate. Place open house signs throughout the area directing buyers. Advertise in the newspaper. Advertise open house times online. Invite the neighbors; they're going to come anyway.

Exterior Photographs - If you own a condo or townhome without a yard, then take pictures of the clubhouse, pool, spa or tennis courts. If you have a yard, however, buyers will want to see it. Emphasize space and shoot long. Mow the lawn and trim bushes. Remove evidence of pets. Put away children's toys. Avoid shooting into the sun.

Follow these Oklahoma FSBO tips for how to hold an open house, and remember that in some areas, Saturdays are just as popular as Sundays.

With all the money you will be saving over hiring an agent in Oklahoma, spend a big chunk on advertising. Figure out your target audience and get the message to them.

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